With Black Friday behind us, the holiday shopping season is in full-swing. Deals are being made and I have my ear to the ground to keep abreast of retail shopping trends. What’s the biggest winner of the biggest weekend in shopping? BOPIS. Buy Online, Pickup in Store. To paraphrase a Retail Dive article below, curbs are a big winner. “Curbside pickup surged 52% over last year, according to Adobe.” It just goes to show how important brick and mortar locations continue to be.
I’ve compiled a list of interesting articles and a quick synopsis for each, which reflect the shopping weekend, below.
Winners and Losers of Black Friday 2020
Retailers Jump on ‘Buy Now, Pay Later’ Trend as Holidays Approach
Black Friday 2020 Live Update: Bargain hunters drove record online sales, hot gifts in short supply
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